I’m Seetha Sankaranarayan (pronounced "shunk-er-nah-ryan"), a print journalist turned digital strategist specializing in consumer brand storytelling. My copywriting experience spans continents and cultures with an emphasis on research, measurement, and trend forecasting. Peep my resume here.
As a writer/editor: I’m ruthlessly in pursuit of maximizing the character limit through precise, succinct, and approachable copy.
As a strategist: I employ methodical, yet adaptable tactics to meet users where they are—and show them where they want to be.
As a collaborator: I empathetically and emphatically help you center the stories the world needs to hear.
In my spare time you can find me at the nearest underground rap show, garden supply store, or airport.
“SHE SET THE BAR HIGH, AND RAISED OUR ENTIRE TEAM’S QUALITY OF WORK.”
“I’m excited to watch the trajectory of Seetha’s career—she’s an exceptional strategist, writer, and person. I had the pleasure of hiring Seetha as a content strategist and copywriter for Motorola.com, and her thorough research, sharp and creative thinking, and on-trend pulse on the target market, pushed our content to be more immersive, relevant, and witty, during our more than two years there as colleagues. I may have managed her day-to-day, but she set the bar high, and raised our entire team’s quality of work. She brings a valuable mix of integrity and creativity I consider unique when reviewing candidates: eagle-eye attention to detail and passion for process and efficiency, paired with the ability to think really big picture, really out-of-the-box, and then focus it all back in to deliver the right message, at the right time, to the right person, via carefully crafted content strategy and copy. I would highly recommend Seetha and hope to have a chance to work with her again.”
– Beth Shea Palmer, Vice President, Senior Content Strategist, JPMorgan Chase & Co.
“Seetha was a great asset to the YMCA of Metro Chicago Team. She was enthusiastic, intelligent and team-oriented, but also possessed the necessary characteristics to be a leader in the group. She excelled at writing, strategy, and overall organization of her projects. Seetha was by far the best copywriter I have ever worked with. She was an excellent teammate and easy to collaborate with. Aside from her career success, Seetha was a pleasure to work. Her witty personality and fun nature made her an absolute joy to work with.”
– Brittany Butkiewicz, Graphic Designer, Ikonix USA
“Seetha brings enthusiasm, compassion and caring for each organization she works with. We worked together on online marketing strategies for multiple businesses, focusing on the unique needs of each diverse organization. She is a very motivated and intelligent professional and I would recommend Seetha to any business.”
– Arlea Hoffman, Owner, True Fit Marketing